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News
3 Minutes

Virtual, Inc. Names Adam Rak to Lead Strategic Partnerships and Tech Client Growth

Virtual, Inc. announced the appointment of Adam Rak as Head of Strategic Partnerships and West Coast Initiatives. Based in California, Rak will lead business development efforts to grow Virtual’s technology and standards client portfolio.

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Podcasts
5 Minutes

Power of Data

In this episode of 5 Minutes with Andy, Virtual, Inc. CEO Andy Freed explores how data is reshaping organizational strategy—and how leaders can use it to improve decision-making, drive engagement, and uncover opportunities they might otherwise miss.

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News
3 Minutes

Virtual, Inc. Leaders to Present Strategies for Mastering Member Engagement at the ASAE 2025 MMC+Tech Conference

Virtual, Inc.’s Ashley Costello, Senior Director of Growth Strategy, and Julie Utano, Managing Director, will lead an interactive workshop on mastering member engagement for association leaders at the ASAE 2025 Marketing, Membership, Communications + Tech (MMC+Tech) Conference in Washington, DC on May 12.

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Podcasts
5 Minutes

Learning Like a Leader

The best leaders never stop learning. In this episode of 5Minutes with Andy, Andy shares why leadership learning isn’t limited to books or formal courses—it’s about finding lessons everywhere you go. Whether it’s a concert, a TV show, or a retail store aisle, there’s always something new to learn if you’re paying attention.

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News
2 Minutes

Virtual, Inc. Launches Enhanced Certification Services for Professional Associations

The expanded offering helps member-driven organizations deliver high-quality certification programs that build trust, support growth, and set them apart as industry leaders.

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Podcasts
5 Minutes

Leading Through Change

In this episode of 5 Minutes with Andy, Virtual, Inc. CEO Andy Freed shares his playbook for navigating change as a leader — with curiosity and confidence.

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Virtual, Inc. is a strategic management partner for technology consortia, standards organizations, associations, and other membership-based groups. Through advisory, change management, and integrated professional services, Virtual helps organizations clarify what comes next, navigate complex shifts, strengthen operations, and create lasting value for members.

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